– Become a Member –

Find prospective clients and win luxury listings

• Marketing Solutions powered by REAL Marketing - Present your experience, expertise, and marketing strategies through custom marketing tools with REAL Marketing's comprehensive platform of products and services, available to Institute Members at exclusively discounted rates.
• WealthEngine - The experts in research on affluent individuals have developed the Member-exclusive Preview account to help you find prospective clients, and verify new and existing clients' wealth score.
• ACE Social - Institute Members receive access The ACE Social platform gives you weekly, luxury content automatically published to your social channels.

Find prospective buyers and market the property

• WealthEngine - The experts in research on affluent individuals have developed the Member-exclusive Preview account to help you find prospective clients, and verify new and existing clients' wealth score.
• Marketing Solutions powered by REAL Marketing - Empower your listings and your presence with professionally designed luxury print and marketing through REAL Marketing's comprehensive platform of products and services.
• Supreme Auctions - Work with the industry leader in accelerated marketing, which brings buyers and sellers together in a smooth, swift and transparent transaction. Institute Members receive a referral bonus for their first luxury auction.
• Listing Opportunities - The Institute has negotiated exclusive rates for our Members with print and digital media companies Mansion Global, Unique Homes, and JamesEdition.

Network with other Institute Members and international real estate agents

• The Institute Network - an exclusive opportunity for Institute Members to build a social network with luxury real estate professionals. Access The Institute Network to promote your listings get referrals, network with Members, and see Member Announcements.
• Member Directory and Class Roster - Savvy members use the Institute's Find A Member directory to develop a targeted list of luxury agents for networking and to farm the list for referrals. Live class attendees can use their class roster as the beginning of their targeted list.
• Leaders In Luxury - The premier event in luxury home marketing, Leaders in Luxury gathers the real estate profession's best and brightest for an informational conference filled with learning and networking. Share ideas, hear from luxury industry experts, connect with industry friends, and grow your network.

Gain insightful knowledge, continue your education, and earn the CLHMS^TM designation

• Online Training - Refresh your knowledge by watching some or all of The Institute's online luxury home marketing training FOR FREE, exclusively available to Institute Members.
• McKissock Learning - Institute Members receive unlimited, online Continuing Education (CE) through our sister company, McKissock Learning at no additional cost.
• Webinars - Through regular webinars, Institute Members gain insightful and relevant knowledge from industry leaders and experts applicable to your business, strategy, and goals.
• Luxury Market Report - Developed by REAL Marketing, the Institute's Luxury Market Report helps members gain insights into North American market trends and provides monthly analysis for more than 40 luxury markets in the United States and Canada.
• Kiss, Bow, or Shake Hands Digital - This digital reference guide is available to all Institute members and has more than 70 country profiles, each with interactive maps and vital cultural knowledge, helping you to understand your potential client's decision-making styles.
• Rich Buyer, Rich Seller - The book that started it all! Read the free e-book from Institute founder Laurie Moore-Moore, the original guide to luxury real estate marketing.

Position yourself and your credentials

• Institute Logos - Brand yourself as a luxury agent and stand out among the crowd. Qualified Institute Members have access to the Member, CLHMS™, and GUILD™ logos based on their membership level.
• Marketing Solutions powered by REAL Marketing - Present your experience, expertise, and marketing strategies through custom marketing tools with REAL Marketing's comprehensive platform of products and services, available to Institute Members at exclusively discounted rates.
• Member Profile - All Institute Members can set up a Member Profile that is searchable using the Find A Member Directory. Members can include links to social media, websites, featured properties, blogs, and more.
• Branding Solutions - The Institute has negotiated exclusive rates for our Members with print and digital media companies The Wall Street Journal, Unique Homes, and JamesEdition.